We’ve pulled together some invaluable free resources to complement our blog How to Improve Your Social Media, which links to lots more resources.
Lloyds Bank Foundation
Have published this Communications Support guide, which includes Succeeding on social media.
The School for Social Entrepreneurs
Created this Social Media and Marketing Video, which talks about the various social media platforms, what they’re good for and how they work.
The Media Trust
Add your email to receive a link to download this 2015 guide: The insiders’ guide to social media for charities
The Small Charities Coalition
Register for free to access their Marketing and Communications Resources, including a communications planner, video on digital marketing and guide on creating a strategy.
This Tonbridge-based agency has a YouTube channel with social media webinars and it also runs an online community. Helpful blog posts include:
ZC Social Media
This Rochester-based agency has run training sessions for SKC. You can subscribe to access her Little Book of Content Ideas. Free tools recommended by Zoe include:
- Followerwonk (Twitter)
- Facebook audience insights
- Answer the public
- Awareness days
- Google tag manager
Creating pages for your organisation:
Thanks to Michael, of Burning Leaf Creatives, for collecting these for us.
- Charity Digital have lots of resources on Marketing and Communications (look under topics), which includes social media. You have to register and login to access resources, but it’s free.
- In this YouTube Video from Charity Digital, Facebook’s Cara Lewin offers an overview introduction as well practical tips for social media campaigns on Facebook platforms.
Just Giving blog: Where Should I start with Social Media?